WoW Women in Women's Health I Dr Ulrike Kaunzner and Terry Chang, founders of Two Moons Health

Photo by Zach Hilty for BFA

Dr Ulrike Kaunzner is a neurologist with a robust research background and a deep commitment to integrative approaches in patient care. With a medical education from Friedrich Schiller University (Jena, Germany) and Université René Descartes (Paris, France), Ulrike’s journey has continued through postdoctoral research at The Rockefeller University and advanced clinical training at Weill Cornell Medicine (NYC). A believer in the power of natural approaches, she’s also certified in plant-based medicine and has practiced seed cycling for years. Outside the clinic, Ulrike finds inspiration in music, literature, museums, and long walks. Always driven by a passion for lifelong learning and sharing with patients, she brings compassionate, evidence-based care to women’s health.

Terry Chang is a seasoned executive and lawyer with 18+ years of experience, including in the media, beauty, and financing industries, most recently leading legal, business affairs & business development for an independent film company. Born and raised in California and now a long-time New Yorker, she is a graduate of Columbia Law School and Harvard University. She was inspired to co-found Two Moons when personally searching for greater hormonal balance for herself through a more natural plant-based remedy. Outside of work, you’ll find Terry doing yoga, playing piano, traveling, reading, or enjoying Central Park with her puppy Byron. Passionate about building community and fostering creativity and freedom of expression, she wants women to know they are not alone in their health journeys. 

Both Terry and Ulrike live and work in New York City.

Two Moons Health offers a natural, science-backed solution for hormonal balance. Launched this year, the brand introduced the first-ever seed cycling capsule (patent pending) to support PMS, PMDD, perimenopause, hormonal acne, and cycle irregularities. Rooted in ancient wisdom and backed by science, the all-organic, plant-based supplement is designed to sync with the menstrual cycle’s phases—helping women feel seen, supported, and empowered.

Tell us a bit about your background and your projects so far.

TC: I started my career in law, spending nearly two decades working across corporate and entertainment—most recently as Chief Legal Officer and Head of Business Affairs for an independent film company behind projects like Marcel the Shell with Shoes On and Beasts of the Southern Wild. While I loved the creative, collaborative nature of storytelling, I felt a growing pull toward something more personal and purpose-driven.

That journey led me to co-found Two Moons, a women’s wellness startup rooted in hormonal health. We launched the first-ever seed cycling capsule, a plant-based, science-backed supplement designed to support hormonal balance through every phase of the menstrual cycle. My co-founder and I are passionate about making cycle health more accessible, less stigmatized, and beautifully integrated into daily life.

Our mission goes beyond just a product—it’s about cultural change, community, and giving women tools to feel more connected to their bodies.  Since this past fall, we’ve partnered on hormonal health events with student wellness clubs at MIT Sloan, NYU Stern, Columbia Business School, and Wharton, and we’re just getting started.

UK: My experience as both a physician and scientist has played a crucial role in how we built and run Two Moons Health. As a doctor, I’ve seen firsthand how hormonal imbalances impact many of my patients, particularly those with autoimmune and inflammatory conditions—issues that disproportionately affect women. Many of these women experience exacerbated symptoms throughout their cycle, during perimenopause, or menopause. These issues are also prevalent among many of my friends, but sadly, they are often overlooked or misunderstood by traditional medicine. My training as a scientist has reinforced the importance of evidence-based approaches and thus, Two Moons was born. 

How did you get into this industry? Has it been an easy industry to get into or have you had many challenges?  How long did it take you to be where you are now? What was the biggest obstacle? What are the challenges of being in the industry you are in? 

TC: I like to say we became founders by accident. Starting a business wasn’t the plan, we were simply trying to solve a deeply personal problem. It all began in November 2023 during my annual clothing swap—a kind of sustainable fashion potluck I host for my closest girlfriends. That night, the conversation shifted to hormonal health. I opened up about my struggles with PMDD and how the usual solutions (like birth control and antidepressants) hadn't worked for me. They came with side effects and felt like temporary Band-Aids.

That’s when Ulrike mentioned she had been seed cycling for years. I was intrigued but overwhelmed by the process: grinding, mixing, rotating four different seeds based on your cycle. I remember thinking, this should be easier. And so, that night, in the middle of a clothing swap, we made a pact to simplify it.

At first, we imagined creating snack bars that combined the seeds - one for the follicular phase, one for the luteal. But after some market research in December 2023, we landed on a cleaner, more streamlined idea: a plant-based supplement system tailored to each phase of the menstrual cycle.

Not only did we become accidental founders, we also found ourselves accidentally on trend. Just search “seed cycling” on TikTok and you’ll see how much Gen Z has embraced it. There’s a clear shift happening: people are hungry for holistic, plant-based solutions. And we’re seeing a cultural moment where women’s hormonal health—from PMS to perimenopause to menopause—is finally entering the mainstream conversation. In many ways, we were just solving a personal need. But in doing so, we tapped into something bigger. The world is ready for this.

What are your biggest achievements to date?

UK: A big achievement for us is how fast the business grew. From incorporating the company and working on branding, to making the formula, filing for patents, and receiving the product, it was barely even a 9-month process. From there, hearing the first round of positive responses and results which happy customers shared was both exciting and touching. Their mood improved, their cycle is more regulated, their skin looks better - it all came to life so quickly, and we couldn’t be prouder. 

What are the projects you are currently working on?

UK: We are currently working on a clinical study to learn more about the efficacy of our product.  Our goal is to share more knowledge about female health, hormones and wellbeing with our community but with and for all women. For example, our blog posts or and the inspiring female stories in our heroine of the month series share knowledge and spread the word to empower a healthy body and mind.

Is the #WomenInTech movement important to you and if yes, why? 

TC: Yes, the #WomenInTech movement is important to me.

I grew up in Silicon Valley in the ’80s and ’90s, surrounded by early tech innovation. Both my parents worked in the industry, and my youngest sister followed that path, too. I’m the oldest of three girls, and our household was full of curiosity—my parents encouraged us to build things, ask questions, and think big.

Even with that environment, I didn’t see many women like me in the highest level of leadership roles in tech. I ended up pursuing law, not tech and spent nearly two decades in the legal field before founding Two Moons.

Interestingly, a significant number of our early customers are women in STEM fields (doctors, engineers, researchers) who are juggling intense, high-performance jobs while also managing hormonal shifts, fatigue, and cycle-related challenges. They tend to be drawn to solutions backed by science and self-awareness.

To me, the #WomenInTech movement isn’t just about inclusion, it’s about rethinking the systems we operate in. That includes how we support women’s health in fast-paced, demanding environments. It’s about building spaces where women don’t just succeed—they feel good doing it.

What will be the key trends in your industry in the next five years and where do you see them heading?

TC: I see beauty and wellness continuing to merge in more intentional ways. There’s a growing awareness that how we feel—hormonally, emotionally, and energetically—shapes how we show up in the world. When we feel well, it radiates outward, and that inner confidence allows women to step more fully into their purpose.

At the same time, integrative health is becoming more widely embraced. The line between holistic remedies and pharmaceuticals is softening as more people seek solutions that are both science-backed and rooted in all-natural, time-tested practices. There’s renewed respect for ancient ingredients – such as seeds and herbs used in Ayurvedic medicine or Chinese medicine – which have nurtured women’s health for many millennia.

At Two Moons, we’re building at that intersection by combining modern research with ancestral wisdom, and using pure, organic ingredients to support hormonal balance through our cycle synced method.

What is the most important piece of advice you could give to anyone who wants to start a career in this industry?

UK: In women’s health, a space that’s still under-researched and evolving, sound research is everything. It’s key not just for creating an effective product, but for building trust. Lead with authenticity, and make sure you’re contributing something meaningful that resonates.

Who are three inspirational women in your respective industry you admire?

TC: Dr. Robin Berzin of Parsley Health, Nadya Okomoto of August and Dr. Alicia Jackson of EverNow

UK: Dr. Aviva Romm, Dr. Lisa Mosconi, Dr. Somi Javaid of HerMD

Find out more about Two Moons Health on their website.


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Anja StreicherComment